"Setting up this
website really couldn´t have
been any easier or better.
I am
very satisfied
with the
finished product..."
Gary Zarin
Jury Verdict Review Publications

Contact Information

12 Asbury Road
Suite 188
Broadway, NJ 08808


How to Select a
Web Design Company

A successful business and marketing plan includes developing an effective website. People are using the Internet to find legal services with more regularity. So, having a website that appeals to this audience will increase your marketing reach. When taking your business to the next level, it is important to select a web design company to meet your needs. But where does one start?

The search begins with outlining your goals. For example, do you want your website to attract new clients or service existing accounts? Do you want to present successful cases or outline new legal problems and opportunities? By defining these goals, you can narrow your search to companies that specialize in your needs. Consider the following when outlining your goals:

  • Who is your desired audience - potential clients or existing customers?
  • Would you like your website directed towards inquiries or providing information?
  • What is your budget for this project?
  • Does the location of the web design firm have an influence on your decision?

The answers to these questions will narrow the search for potential web design companies. For example, say your website is designed to reach potential clients, have a informational theme and be maintained by your company. It would make sense to search for a firm with experience in this area – as opposed to one that creates e-commerce websites.

Once these goals are chosen, it is time to search for potential design firms. But where should you start looking? One of the best ways to find a firm is by asking business associates who designed their website. This will also give you an opportunity to discover their experience with the design firm.

Other options include searching the Internet for design companies and viewing web pages of companies in your industry (typically, the design firm is listed on the website). These three techniques will provide a short list of companies to design your website.

When a list of companies have been found, it is crucial to analyze how their expertise pertains to your needs. This begins with making sure their skills align with the goals of your website. Request a portfolio of their clients and samples of their work. Ask yourself, "Does their client list and samples represent what I am looking for in my website?" If the answer is yes, continue asking more detailed questions like:

  • How long has the firm been in business?
  • Do they offer the benefit of an outsourced Internet Department to manage your website?
  • Is the company large enough to handle the scope of your project?
  • Are they structured to offer personal assistance?
  • Do they offer more than web design – for example, the creation of website content, database management, routine maintenance and upgrades, etc?

If a design company meets your criteria, request a written bid and make sure it includes the scope of their work, duration of the project, exclusions and price. The next step will be selecting the company to design your website! The process is filled with a series of questions – for the design firm and yourself. But through careful evaluation, you can select the right company to take your business to new heights.



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